language

Jeff & Uta on Eco Tour in Sonoran Desert

IFES Executive Director – Uta Goretzky

Posted on by Jeff Hannah | In Abu Dhabi, Argentina, Best Practices, Brazil, Chile, Communications, Culture, Design, Dubai, Dusseldorf, Europe, Germany, Graphics, Language, Latin America, Leadership, Marketing, Mexico, Middle East, Munich, North America, Podcast, Relationships, Strategy, United Arab Emirates, United Kingdom, United States

Jeff Hannah Interviews Uta Goretzky – Executive Director of IFES

In this episode, host Jeff Hannah interviews Uta Goretzky, the Executive Director of the International Federation of Exhibition and Event Services, headquartered in Europe. Uta has a vast knowledge of what is happening in the trade show and event industry on a global basis. She works diligently to ensure that the industry is well-represented globally within various government contexts, as well as from an economic standpoint. They also provide a platform for global collaboration between companies across the exhibition industry.

Uta discusses trends that she is observing, initiatives that IFES is pursuing currently, the significance of cultural concerns, as well as best practices for exhibitors. Uta is based in Frankfurt, Germany, but spends much of her life on the road in many places around the world.

Prior to joining IFES, Uta spent more than 20 years with FAMAB e.V., the German association for the exhibitions and events industry. Uta studied economics at the Westfälische Wilhelms-Universität Münster in Germany.

This interview was recorded in the Sonoran Desert of Tucson, Arizona in the USA.

Uta Goretzky on LinkedIn

Email: uta@ifesnet.org

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Chloe Richardson in Action

Chloe Richardson – a Woman of Many Talents! (Part 3)

Posted on by Jeff Hannah | In Asia, Australia, Branding, Communications, Culture, Europe, Gender, Germany, Language, Latin America, Leadership, London, Marketing, Middle East, Non-Verbal Communications, North America, Podcast, Relationships, Saudi Arabia, Strategy, United Arab Emirates, United Kingdom, United States, Verbal Communications, Yorkshire

Jeff Hannah Interviews Chloe Richardson – Linguist & Exhibition Sales Strategist

In this episode, host Jeff Hannah interviews Chloe Richardson, a linguist – and sales strategist within the exhibition and trade show industry globally. She speaks about 5 or 6 languages – and teaches language. She also works in the exhibition and trade show industry, specializing in sales strategy, rebook consultancy, sales team support, business development, client engagement, the customer journey and process management. And she also does translation work on a regular basis.

Chloe’s home base is in London, where she is today. But, Chloe works in a diverse array of industries across the world, including Europe, North America, Russia and Eurasia, China, India, South East Asia and Africa.

Chloe holds a Bachelor of Arts Degree in French and Portuguese from the University of Southampton in the United Kingdom. One little secret about Chloe…is that she has spent a significant part of her life working in the entertainment industry, being a vocalist, pianist and actress. Chloe is just super-talented, extremely articulate and just fun to be around!!

Chloe shares lots of great insights across this 3-part series. She discusses the importance of language in relation to travel – and to the trade show and exhibition world in general; she talks about cultural differences, travel tips, how to engage with strangers, how to create trust & respect, perceptions across borders, and developing a better understanding of the audience you are trying to engage with.

This interview was recorded in London, United Kingdom & Dayton, Ohio, USA.

Part 1 of my interview with Chloe.

Part 2 of my interview with Chloe.

Chloe Richardson on LinkedIn

Website: www.explori.com

Email: c.richardson@explori.com

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Chloe Richardson in Action

Chloe Richardson – a Woman of Many Talents! (Part 2)

Posted on by Jeff Hannah | In Abu Dhabi, Argentina, Australia, Best Practices, Branding, Brazil, Chile, Communications, Culture, Dubai, Europe, Gender, Germany, Language, Latin America, Leadership, London, Marketing, Mexico, Middle East, North America, Podcast, Relationships, Saudi Arabia, Strategy, Sydney, United Arab Emirates, United Kingdom, United States, Verbal Communications, Yorkshire

Jeff Hannah Interviews Chloe Richardson – Linguist & Exhibition Sales Strategist

In this episode, host Jeff Hannah interviews Chloe Richardson, a linguist – and sales strategist within the exhibition and trade show industry globally. She speaks about 5 or 6 languages – and teaches language. She also works in the exhibition and trade show industry, specializing in sales strategy, rebook consultancy, sales team support, business development, client engagement, the customer journey and process management. And she also does translation work on a regular basis.

Chloe’s home base is in London, where she is today. But, Chloe works in a diverse array of industries across the world, including Europe, North America, Russia and Eurasia, China, India, South East Asia and Africa.

Chloe holds a Bachelor of Arts Degree in French and Portuguese from the University of Southampton in the United Kingdom. One little secret about Chloe…is that she has spent a significant part of her life working in the entertainment industry, being a vocalist, pianist and actress. Chloe is just super-talented, extremely articulate and just fun to be around!!

Chloe shares lots of great insights across this 3-part series. She discusses the importance of language in relation to travel – and to the trade show and exhibition world in general; she talks about cultural differences, travel tips, how to engage with strangers, how to create trust & respect, perceptions across borders, and developing a better understanding of the audience you are trying to engage with.

This interview was recorded in London, United Kingdom & Dayton, Ohio, USA.

Part 1 of my interview with Chloe.

Part 3 of my interview with Chloe.

Chloe Richardson on LinkedIn

Website: www.explori.com

Email: c.richardson@explori.com

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Chloe Richardson – a Woman of Many Talents! (Part 1)

Posted on by Jeff Hannah | In Abu Dhabi, Asia, Best Practices, Branding, Brazil, Communications, Culture, Design, Dubai, Europe, Gender, Germany, Language, Latin America, Leadership, London, Marketing, Middle East, North America, Podcast, Relationships, Saudi Arabia, Storytelling, Strategy, United Arab Emirates, United Kingdom, United States, Verbal Communications, Yorkshire

Jeff Hannah Interviews Chloe Richardson – Linguist & Exhibition Sales Strategist

In this episode, host Jeff Hannah interviews Chloe Richardson, a linguist – and sales strategist within the exhibition and trade show industry globally. She speaks about 5 or 6 languages – and teaches language. She also works in the exhibition and trade show industry, specializing in sales strategy, rebook consultancy, sales team support, business development, client engagement, the customer journey and process management. And she also does translation work on a regular basis.

Chloe’s home base is in London, where she is today. But, Chloe works in a diverse array of industries across the world, including Europe, North America, Russia and Eurasia, China, India, South East Asia and Africa.

Chloe holds a Bachelor of Arts Degree in French and Portuguese from the University of Southampton in the United Kingdom. One little secret about Chloe…is that she has spent a significant part of her life working in the entertainment industry, being a vocalist, pianist and actress. Chloe is just super-talented, extremely articulate and just fun to be around!!

Chloe shares lots of great insights across this 3-part series. She discusses the importance of language in relation to travel – and to the trade show and exhibition world in general; she talks about cultural differences, travel tips, how to engage with strangers, how to create trust & respect, perceptions across borders, and developing a better understanding of the audience you are trying to engage with.

This interview was recorded in London, United Kingdom & Dayton, Ohio, USA.

Part 2 of my interview with Chloe.

Part 3 of my interview with Chloe.

Chloe Richardson on LinkedIn

Website: www.explori.com

Email: c.richardson@explori.com

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Iggy Rosenberg in Singapore

Distinctive Lighting Designer “Iggy” Rosenberg – on the Global Stage

Posted on by Jeff Hannah | In Abu Dhabi, Age, Argentina, Asia, Authority, Brazil, Chile, Communications, Cuba, Culture, Design, Dubai, Ecuador, Europe, Gender, Germany, Japan, Language, Latin America, Lighting, London, Loose Time, Mexico, Middle East, Non-Verbal Communications, North America, Perth, Precise Time, Puerto Rico, Relationships, Saudi Arabia, Time, United Arab Emirates, United Kingdom, United States, Verbal Communications

Ignacio Rosenberg (known as “Iggy” to his friends and clients) is a well-known lighting and visual designer who works for a distinctive global agency called Lightswitch. Iggy grew-up in Buenos Aires, Argentina, but is now based in Salt Lake City. He has spent more than 20 years designing and implementing large touring shows around the world for top rock groups such as Def Leppard, The Rolling Stones, Janet Jackson, Shakira, and many more!

Iggy is a really neat guy – extremely brilliant as a designer, articulate, sophisticated, but really down to earth! He spends time working with people that most of us will never have the privilege to meet. This gives him a very unique perspective as a designer working on large, high-profile projects – while also working across cultures around the world.

Iggy recently spent most of a day with Jeff Hannah and the Creative Team at Exhibit Concepts, at their HQ offices in Dayton, Ohio. Iggy shared his knowledge and inspiration with the creative team and say down with Jeff for this podcast interview.

During this interview, Iggy and Jeff discussed design, culture, lighting, creating experiences and much more.

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Mexico Auto Show

Leave Your Cultural Assumptions at the Door

Posted on by Gail Rockburne | In Asia, Best Practices, Culture, Design, Europe, Graphics, Language, Latin America, Mexico, Middle East, North America, Strategy

Picture an auto show in Mexico City. You’ve been to several of these fun shows in the U.S. and know what to expect…or so you think. But as you approach the door, you hear music that makes you think of parties. You enter the building and are immediately surrounded by bright colors, loud music and a throng of very attractive women in short, revealing dresses and spike heels, proffering drinks. It’s not unpleasant by any stretch of the imagination, but were you prepared for this? Probably not!

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5 Easy Ways to Prevent Foreign Language Disasters

Posted on by Jeff Hannah | In Asia, Best Practices, Communications, Language, Latin America, Middle East, Verbal Communications

Have you ever had trouble communicating with someone who doesn’t speak your language well? When traveling or doing business abroad, some miscommunication is inevitable! These challenges can easily become hurdles or barriers to successful communication, but there are several techniques that you can use to overcome potential problems. The following techniques can help you in almost any situation:

 

1. ASK: Ask important questions in two different ways by varying the words and sentence structure. If you get a different response to each question, that’s a red flag waving. You haven’t communicated clearly, so try again!

 

2. ECHO: After making your point, ask the other party to state what he or she thinks you said. If this is different from what you intended, you’ll know there’s a problem. This helpful strategy also works when communicating with someone who speaks your language!

 

Communicating effectively is tricky business, especially when you’ve got to overcome language or cultural differences. Using these tips can help you minimize the difficulty so that you create a positive experience, foster understanding and make a good impression as you communicate with speakers of other languages.

 

3. CLARIFY: Sometimes people say “yes,” okay,” or nod their head to indicate that they hear you. This does not necessarily mean that they agree, or that they are giving you an affirmative answer. They may not understand what you are saying, or simply don’t know any other words to use. So be sure to clarify what the nod means rather than assuming it signals acceptance and agreement.

 

4. MONITOR: Body language can play a significant role in the communication process. This includes everything from the distance between you to micro-expressions that may be too minimal or brief to assess well. People from many cultures will not give a direct “no,” but will instead use more subtle ways to communicate disinterest. That means it’s important to monitor body language signals and use additional strategies to be sure you’re getting the right message if it’s at all unclear.

 

5. CONFIRM: If this is a business discussion, confirm everything in writing after the discussion. This technique is simple, but amazingly effective in preventing problems. If there is a problem, the written follow-up will uncover miscommunications before they create serious issues.