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Join host Jeff Hannah in an insightful conversation with trade show strategist Jessica Turnbull of The Exhibit Company in Australia. Discover their unique approach to exhibitions, emphasizing strategy and outstanding design. Gain valuable insights into navigating trade shows and maximizing opportunities, while exploring the importance of face-to-face interactions in a post-COVID era. Listen now for expert perspectives on exhibiting in a changing world. Read More
Join host Jeff Hannah in an insightful conversation with trade show strategist Jessica Turnbull of The Exhibit Company in Australia. Discover their unique approach to exhibitions, emphasizing strategy and outstanding design. Gain valuable insights into navigating trade shows and maximizing opportunities, while exploring the importance of face-to-face interactions in a post-COVID era. Listen now for expert perspectives on exhibiting in a changing world. Read More
Explore Francisco Collazo's journey from a young apprentice to CEO of SISTEXPO in Mexico City. Uncover insights into Mexico's evolving exhibition industry, the shift from system to custom-built exhibits, and his commitment to fostering innovation. From collaborations with family to navigating international business intricacies, Francisco shares valuable perspectives. Host Jeff Hannah concludes, "good stuff to build a business on; good stuff to build a life around." Read More
Explore Francisco Collazo's journey from a young apprentice to CEO of SISTEXPO in Mexico City. Uncover insights into Mexico's evolving exhibition industry, the shift from system to custom-built exhibits, and his commitment to fostering innovation. From collaborations with family to navigating international business intricacies, Francisco shares valuable perspectives. Host Jeff Hannah concludes, "good stuff to build a business on; good stuff to build a life around." Read More
Host Jeff Hannah interviews digital genius, Mazi Farzam, CEO of Inhance Digital, an agency based in Los Angeles, California. Mazi is focused on the intersection of science, technology, and storytelling. They discuss how Inhance has arrived at forefront of delivering custom, cutting-edge interactive experiences for both in-person brand activations as well as virtual and online customer engagement. Mazi’s team does unique work in trade shows, museums, and executive briefing centers globally. Read More
Industry veteran Mark Johnson is re-shaping the world of exhibitions with his deep passion, foresight, and encompassing vision for the future. Mark has garnered significant attention with his recent acquisitions of EXHIBITOR Group, as well as Featherlite Exhibits. In this episode, host Jeff Hannah asks Mark about his acquisition of EXHIBITOR Group, and how he is re-imagining the future of it. Mark discusses the outlook for EXHIBITORLIVE 2023 and beyond, including future potential show locations. Read More
Recorded live in Singapore, host Jeff Hannah asks industry legend Bendict Soh to provide some perspective about the evolution of the exhibitions industry, the impact of the pandemic, and the future. Ben talks about the importance of face-to-face, quality workmanship, and a service attitude. Bendict Soh is the Chairman and Co-Founder of Kingsmen Creatives, and is internationally known across the Meetings, Incentives, Conventions and Exhibitions (MICE) industry and amusement park industry segments. Read More
This is Part 2 of a two-part interview with Han Leenhouts author of Sales & Pepper, based in The Hague (Den Haag), The Netherlands. In this interview, you can experience Han’s electric personality, and magnetic passion through his dynamic, engaging, and direct (Dutch) style. The primary focus of this episode is the importance of booth staff training and show floor coaching for engagement. Leenhouts is an internationally acclaimed author, keynote speaker, trainer, and coach in the trade show industry. Read More
This is Part 1 of a two-part interview with Han Leenhouts author of Sales & Pepper, based in The Hague (Den Haag), The Netherlands. In this interview, you can experience Han’s electric personality, and magnetic passion through his dynamic, engaging, and direct (Dutch) style. The primary focus of this episode is the importance of booth staff selection, training and engagement. Leenhouts is an internationally acclaimed author, keynote speaker, trainer, and coach in the trade show industry. Read More
In Part 2, host Jeff Hannah interviews Lee Ali of Expo Stars Interactive, an award winning exhibition engagement company in the UK. Lee discusses his Five E’s of Engagement, booth staffing recommendations, and getting the right people in the right places in an exhibit – such as sales vs. marketing. They also discuss the new attendee experience model in the post pandemic world, and how expectations are changing. Lee Ali is an international speaker, entrepreneur, business coach, mentor, and sales strategist. Read More
Host Jeff Hannah interviews Lee Ali of Expo Stars Interactive, an award winning exhibition engagement company in the UK. Lee discusses his Remote Exhibiting Model, which is a new development born in the midst of the COVID-19 Pandemic. They also discuss the new attendee experience model in the post pandemic world, and Lee’s new framework around “Tradeshow Experience Optimization,” aka “TEO.” Lee Ali is an international speaker, entrepreneur, business coach, mentor, and sales strategist. Read More
Host Jeff Hannah interviews Martin Besaris (Martijn Besaris) of The Inside Standbouw, in Amsterdam. Martin describes the exhibition industry as the “best industry in the world.” They explore the Dutch mindset, culture, and approach to business relationships. Martin expresses the need for more industry carpenters and other skilled craftspeople. QR codes are growing in popularity, along with other trends. They also discuss the impact of COVID-19 on the exhibition industry, international travel, and recovery. Read More
In this episode, host Jeff Hannah interviews Mexican industry globetrotter Alejandro (Alex) Escalante from Guadalajara. Alejandro is part of the family-owned company, Omega Group, where he is involved in sales, project management, logistics, and many other activities. He has worked in many regions of the world, such as Europe, Latin America, and the USA. They explore the Mexican mindset, culture, and approach to business relationships. They also discuss the impact of COVID-19 on the exhibition industry. Read More
In Part 3 of this series, host Jeff Hannah interviews international travel influencer and critic of food, David Hanger, who is based in the USA. This interview provides a wealth of solid insights and recommendations for restaurants, food, and excursions / activities in Prague, Chicago and Santa Barbara. David’s TripAdvisor reviews have been read by well over 100,000 people around the world. This series will be a great resource for those of you who may be planning shows, events, or travel in these cities. Read More
In Part 2 of this series, host Jeff Hannah interviews international travel influencer and critic of food, David Hanger, who is based in the USA. This interview provides a wealth of solid insights and recommendations for restaurants, food, and excursions / activities in Santorini & Shanghai. David’s TripAdvisor reviews have been read by well over 100,000 people around the world. This series will be a great resource for those of you who may be planning shows, events, or travel in these cities. Read More
In Part 1 of this series, host Jeff Hannah interviews David Hanger, international traveler and critic of food, based in the USA. This interview provides a wealth of solid insights and recommendations for restaurants, food, and excursions / activities in Singapore & Amsterdam. David’s TripAdvisor reviews have been read by well over 100,000 people around the world. This series will be a great resource for those of you who may be planning shows, events, or travel in these cities. Read More
Host Jeff Hannah interviews Scott Wojda, President of Global Creative Group, based in the Czech Republic. Jeff has a very interesting conversation with Scott about his agency’s approach to storytelling, strategy, creating engagements, and the overall design of exhibitry. They also discuss cultural differences, the benefits of a design education and much more. This interview was held at EuroShop, the world’s largest trade fair for the retail industry, trade shows and associated sectors. Read More
Host Jeff Hannah interviews Marcela Medrano, President of Dodecaedro Group, based in Buenos Aires. Marcela discusses the unique distinctions of the trade show industry in Argentina, as well as an overview of the main convention centers in Buenos Aires, such as La Rural and Tecnópolis. They discuss the economic realities and challenges of working in Argentina due to multiple years of hyper-inflation and currency devaluation. And they discuss cultural differences, the ethnic landscape, and immigration. Read More
We are re-airing a webinar with Jeff Hannah called The Great Global Reset, presented by IFES (International Federation of Exhibition & Event Services), as part of an ongoing series called IFES Solutions. All countries and cultures on the planet are feeling the impact of the COVID-19 pandemic. The impact is monumental – and will likely have more significant repercussions on humanity than any other crisis we have seen in our lifetimes. Read More
This is a panel interview with Jeff Hannah & Joey DiFranco from the main stage at Rethinking Events, a recent virtual event, exploring how virtual events are exploding during the COVID pandemic. Joey (Director of the NEXT Lab at Exhibit Concepts) is a media futurist and expert in experiential technology. Jeff is the Vice President at Exhibit Concepts. This interview was recorded in Dayton, Ohio. Read More
Host Jeff Hannah interviews Bin Yu, Ph.D, Founder & CEO of HitLights, a top provider of LED technologies for trade show exhibits, and other industry sectors. Bin is a native of China, but pursued his American dream by earning his Ph.D. at Louisiana State University (LSU) in the USA. He shares part of his fascinating entrepreneurial journey, what inspires him, and the mindset which has helped him to succeed in so many areas of life. This interview was recorded at Mandalay Bay in Las Vegas, Nevada. Read More
Host Jeff Hannah speaks at EuroShop 2020 in Düsseldorf, Germany as part of the IFES Expo & Event Stage. Jeff’s lecture, titled Cultural Frameworks, highlights the need for focusing on the dimensions of national culture. Jeff asserts that cultural differences are one of the most ignored aspects of international trade show programs. He talks about challenges, recommendations, resources, and strategies for addressing cultural issues. This s peech was recorded at the Messe Düsseldorf in Düsseldorf, Germany. Read More
Host Jeff Hannah interviews Uta Goretzky in Tucson, Arizona. Uta is the Executive Director of IFES, the International Federation of Exhibition & Event Services, headquartered in Europe. Jeff talks to her about trends that she is observing, initiatives that IFES is pursuing currently, the significance of cultural concerns, as well as best practices for exhibitors. The interview was held during an EDPA Access event in the Sonoran Desert. Read More
Jeff Hannah is the founder and former President of Nuance International (known as Gielissen Interiors & Exhibitions USA). He is also a leader, lecturer, consultant, and writer in the fields of international project management, budgeting, design, and cultures. Read More
Host Jeff Hannah interviews Chloe Richardson in London, a linguist – and sales strategist within the exhibition and trade show industry globally. She discusses the importance of language in relation to travel - and to the trade show and exhibition world in general; she talks about cultural differences, travel tips, how to engage with strangers, how to create trust & respect, perceptions across borders, and developing a better understanding of the audience you are trying to engage with. Read More
Host Jeff Hannah interviews Chloe Richardson in London, a linguist – and sales strategist within the exhibition and trade show industry globally. She discusses the importance of language in relation to travel - and to the trade show and exhibition world in general; she talks about cultural differences, travel tips, how to engage with strangers, how to create trust & respect, perceptions across borders, and developing a better understanding of the audience you are trying to engage with. Read More
Host Jeff Hannah interviews Chloe Richardson in London, a linguist – and sales strategist within the exhibition and trade show industry globally. She discusses the importance of language in relation to travel - and to the trade show and exhibition world in general; she talks about cultural differences, travel tips, how to engage with strangers, how to create trust & respect, perceptions across borders, and developing a better understanding of the audience you are trying to engage with. Read More
Host Jeff Hannah interviews Charles Pappas, author of Flying Cars, Zombie Dogs, & Robot Overlords, and senior writer at Exhibitor Magazine. Charles has spent years sleuthing out not just the economic IMPACT but cultural IMPRINT of trade fairs – all of which last long beyond the end of the event. They discuss some of the most memorable world’s fairs and exhibitions. Charles provides an incredibly insightful and historical perspective on the importance of trade shows to the global economy. Read More
Host Jeff Hannah interviews Charles Pappas, author of Flying Cars, Zombie Dogs, & Robot Overlords, and senior writer at Exhibitor Magazine. Charles has spent years sleuthing out not just the economic IMPACT but cultural IMPRINT of trade fairs – all of which last long beyond the end of the event. They discuss some of the most memorable world’s fairs and exhibitions. Charles provides an incredibly insightful and historical perspective on the importance of trade shows to the global economy. Read More
Host Jeff Hannah interviews Steve Tustain of MDL Expo International. They discuss the separation between private / professional life in Germany, and building credibility with German colleagues. They discuss the Bavarian (Bayern) region of Germany and how business and mindsets differ there from some other regions. Read More
Host Jeff Hannah interviews Steve Tustain of MDL Expo International. They discuss how exhibits should be designed differently for Germany, and how the exhibit may be used different in Europe than in other places. Steve emphasizes the importance of pre-show planning and promotion in order to reach the audience you want to have. They also talk about preparing to meet with German businesspeople. Steve shares his views on how activities such as engagements, gamification and gimmicks are viewed by Europeans. Read More
In this episode, host Jeff Hannah concludes his interview with exhibition industry legend Larry Kulchawik, author of Trade Shows from One Country to the Next. They discuss some of the biggest mistakes that companies make, how to approach working internationally, some of the most difficult places to work, the most rewarding aspects of the industry, and Larry’s legacy in the global exhibition industry. Read More
In this episode, host Jeff Hannah interviews exhibition industry legend Larry Kulchawik, author of Trade Shows from One Country to the Next. They discuss how to approach working internationally, how the industry has changed over the years, the importance of recognizing and learning about cultural differences, and some of the contributions that Larry has made to the global exhibition industry throughout his career. Read More
This episode is a podcast of a podcast – where Jeff Hannah recently appeared on The Don and Mike Show! Jeff is interviewed by Mike Morrison and Don Svehla, the hosts of The Don and Mike Show. Mike asks Jeff about how he got started in doing international work, about the major differences between shows in the USA and abroad, some specifics about German culture and more. Read More
In this episode, host Jeff Hannah interviews Kathy Welsh, Director of Client Services at The Display Builders Australasia, headquartered in Sydney, Australia. They discuss a wide variety of topics, primarily around the important things that foreigners need to know in order to be successful in exhibiting or managing events in Australia. As one example, having the “right” kind of coffee – and the best coffee are important factors that many don’t realize! Read More
Geoff Thatcher is a brilliant thinker, writer, and creative director, leading the creation of experiences for brands, corporate visitor centers, museums and attractions globally in his role as Founder & Chief Creative Officer at Creative Principals. In Part 2 of this captivating two-part interview with host Jeff Hannah, Geoff discusses the use of authentic storytelling to reach audiences around the world, the evolution of the experience economy, shares his advice for clients, and reveals how international travel has changed him over the years. Read More
Geoff Thatcher is a brilliant thinker, writer, and creative director, leading the creation of experiences for brands, corporate visitor centers, museums and attractions globally in his role as Founder & Chief Creative Officer at Creative Principals. In Part 1 of this captivating two-part interview with host Jeff Hannah, Geoff discusses the role that culture plays in designing experiences, profile types who are less likely to engage, and common misconceptions that foreigners have about Americans. Read More
Jeff Hannah interviews Steve Riches of Laguna Displays in Part 2 of this two-part series. Steve Riches is an experienced trade show and event marketing executive, and has worked in various sales and management roles in the exhibit industry. Read More
Jeff Hannah interviews Steve Riches of Laguna Displays in Part 1 of this two-part series. Steve Riches is an experienced trade show and event marketing executive, and has worked in various sales and management roles in the exhibit industry. Read More
Terri Morrison's book Kiss, Bow, or Shake Hands® is recommended reading at NASA, the US Department of Defense, and the State Department. Her books have sold over 450,000 copies, and have been translated into multiple languages worldwide. She has been profiled and quoted in The Wall Street Journal, Asia Times, Investor’s Weekly, the Washington Post, Fast Company, National Geographic Adventure, Nature, ESPN, Fortune, the Huffington Post, and more. Read More
Terri Morrison's book Kiss, Bow, or Shake Hands® is recommended reading at NASA, the US Department of Defense, and the State Department. Her books have sold over 450,000 copies, and have been translated into multiple languages worldwide. She has been profiled and quoted in The Wall Street Journal, Asia Times, Investor’s Weekly, the Washington Post, Fast Company, National Geographic Adventure, Nature, ESPN, Fortune, the Huffington Post, and more. Read More
Chris Dorn is Founder and President of Idea International (www.idea-intl.com), an Asian-based trade fair exhibit design and fabrication company, with headquarters in Osaka, Japan.
Chris has spent more than twenty years helping clients deliver their message through face-to-face marketing, world-wide. "Service, Quality, Peace of Mind,” are the hallmarks of his approach.
Chris Dorn has a very unique perspective as a designer and entrepreneur, working and living in Japan with his family. He grew-up in the USA, and has been living in Japan for more than seventeen years. He has also spent many years working in other countries, but has a specific focus on countries within the APAC region. Read More
Ignacio Rosenberg is lighting & visual designer from Buenos Aires, who works for a distinctive global agency called Lightswitch. He has spent years designing and implementing large shows around the world for rock groups such as Def Leppard, The Rolling Stones, Shakira, and many more!
Ignacio spends time working with people that most of us will never meet. This gives him a very unique perspective as a designer working on large, high-profile projects – while working across global cultures. Read More
Global Exhibitor Podcast Host, Jeff Hannah had the opportunity to interview Ulrich Kaiser of NCR Germany – on the trade show floor at the most recent EuroShop show in Dusseldorf, Germany. Ulrich is based in Munich, Germany – and has been with NCR for more than 25 years. Read More
You come from a unique background that shapes your view of the world. But what if your approach did more harm than good? What if… Read More
If you want to market, exhibit or host events in other countries, you really DO need to understand their mindset, worldview and culture as much… Read More
Picture an auto show in Mexico City. You’ve been to several of these fun shows in the U.S. and know what to expect…or so you… Read More
Here are some basics you MUST KNOW for business meals and entertaining in the Emirates. When you are enjoying a meal in Abu Dhabi or… Read More
How do you view time? In a loose, casual way, or in a more precise way? And why does it matter? If you are… Read More
Americans and Europeans often experience substantial frustration and anxiety while working in Loose Time Cultures such as Mexico, Brazil, Cuba, Saudi Arabia, India, Nigeria or… Read More
